Why merchants move from WooCommerce to Shoptet
Most stores make this move because running WordPress well costs time: plugin updates, hosting performance, security patches and PCI responsibilities all land on the merchant. Shoptet replaces that with a monthly fee and a managed environment that already speaks to Zásilkovna, PPL, GoPay, Comgap, Heureka and ZboĹľĂ.cz. If your customers are in the Czech Republic or Slovakia, the built-in integrations usually remove several WooCommerce plugins outright. The trade-off is flexibility: Shoptet's product and content model is narrower than WordPress, so anything custom needs a deliberate home.
Mapping products, variants and parameters
WooCommerce keeps products as WordPress posts with attributes, variations and categories built on taxonomies. Shoptet expects a structured import with products, variants, parameters, categories and availability defined in its own fields. Variations map onto Shoptet variants as long as the option structure is consistent; attributes used for filtering become Shoptet parameters, which must be created and named before the import. Category trees can be nested in both systems, but Shoptet works best with a clean, shallow hierarchy. Custom fields from ACF or plugins have no automatic target and are decided one by one: description content, parameter, or dropped.
Customers, orders and URL redirects
Customer accounts can be imported with contact details and addresses; passwords cannot be moved, so customers receive a reset flow on the new store. Order history is imported for reference and reporting, but not as re-editable live orders. The most sensitive part is URLs: WordPress permalinks are free-form, while Shoptet uses its own path patterns, so every indexed product, category and page needs a 301 redirect to the Shoptet equivalent before launch. Redirects preserve URL continuity and reduce risk; no migration can guarantee unchanged rankings.
Cutover and the first days on Shoptet
We recommend running the Shoptet store in test mode with the full imported catalog, checking a sample of products, prices, VAT rates and variants, and only then switching DNS. Feeds for Heureka and ZboĹľĂ.cz should be regenerated from Shoptet and resubmitted, and Google Search Console should receive the new sitemap on launch day. Keep the WordPress site reachable read-only for a short period so that nothing is lost while the redirect map is confirmed.
Frequently asked questions
Can I migrate WooCommerce orders and customers to Shoptet?
Customers with addresses can be imported. Orders are imported as history for reference; they do not become editable live orders. Passwords are never transferable, so customers set a new one on first login.
Will my WooCommerce URLs keep working on Shoptet?
Only with an explicit 301 redirect map. WordPress and Shoptet URL patterns differ, so we build the mapping from your indexed URLs and verify it before launch.
What happens to WooCommerce plugins?
Each plugin is reviewed. Many Czech-market functions are native in Shoptet, some have add-ons, and the rest need a custom solution or are dropped by decision.
How long does a WooCommerce to Shoptet migration take?
A typical small to mid-size catalog takes two to four weeks including the test run, redirects and go-live; complex parameter structures or large order histories take longer.